Do you feel confident that you have the right price for your products and services? The "Perfect Price" is the price that meets both the buyer's and the seller's needs. The buyer decides if the price is acceptable by determining the benefits they'll receive and by considering the competition. The seller prices to maximise [...]
How difficult have you made it to feel good and how easy have you made it to feel bad about yourself and your business? How do you know if you have failed or succeeded? All of this is dependent on the Rules we have built up over time, that have a strong impact on how we feel. [...]
The concept of Risk Reversal is simple - but it requires some courage. Basically, it means that YOU, the businessperson looking to close a sale, should identify the various reasons a potential customer would hesitate to buy. You then think of little things you can do to overcome those reasons. The Risk Reversal is like [...]
What are the thought patterns that are typical of high performance people? These people typically look at themselves as a continually growing and changing person. They are accomplished at seeing the bigger picture and moving forwards with conviction and a sense of resilience. A high performance person also looks for a sense of control over [...]
We have all experienced a point where we feel that we cannot cope with what we have to do. A sense of panic and stress sets in and our knee jerk emotional system kicks in and takes over from the rational cognitive thinking system. These reflexive responses can often do a lot more harm than good when faced [...]